Enjoy the sun and prepare for the next step # Issue 28
Hi,
July is a month that many people start to go on vacation or on a low key work mode. No matter where you are I want to wish you a wonderful summer ☀️
If you belong to a club, make sure to take this month to plan for the fall. Go through your key dates, policy documents, if you need more coaches, if you need more education and any additional tasks that you need preparing for the fall.
- You might want to read more about how we can help here.
If you are looking for that new job, make sure to spend this month preparing yourself with a good resume or preparing yourself for that interview or simply exploring and identifying your key skills and unique selling point.
- Read this if you want to be prepared!
We want you to feel empowered and ready for a successful career in the sports industry.
Make sure to follow us in order to know what we do and what tips we share on a weekly basis.

📌THE FACT OF THE MONTH
Sports organizations are not using their data

61% do not use data for their overall strategy
This can be concluded from the Data Maturity Model, a research conducted by Bas Schnater and Geoff Wilson. The Model has been in the making for more than 18 months and it has been tested by over fifty clubs and federations from the Premier League, La Liga, MLS, and various national football associations. The aim of the Model is to provide these and all clubs and federations with detailed insight into the data maturity of their sports organisation.
Other quick key insights:
- 37% of sports organisations have a one-year data strategy.
- Only 10% of sports organisations have communicated their data objectives across their entire organisation, with 25% communicating it only to senior staff.
- 32% of organisations never review their data objectives.
- 29% of sports organisations do not use any form of segmentation within email campaigns.
Time for …Sportidealisten News
Below are our featured must read we think you should read. Some are the news we read and listened to, and some are things we shared on Social Media. And since we have so much content and knowledge to share, we will link more interesting news further down below. We hope you like it 🙌
👕 For some American soccer clubs, designing the best jersey is its own sport — and business
⚽️ A movement that proved to fans that if they didn’t support both teams they were only half fans
🎾 💰 CVC serves up $600m global tennis merger as ATP and WTA eye match-up
🏒 🪙 San Jose Sharks first NHL team to accept cryptocurrency
🙋♀️ Debbie Hewitt gets unanimous backing to become the FA’s first chairwoman
🇸🇪 ⚽️ The prestigious Swedish football club goes data focused
📲 What Euro 2020 teams can learn from club soccer to stand out on social media
🏃♂️ 🥇 Supreme Court says NCAA can’t limit some benefits to student athletes
🛻 🏉 LAND ROVER RELEASES FILM TO INSPIRE GRASSROOTS RUGBY BACK TO ACTION
🏒 The Carnegie Initiative launches with the goal of ensuring more inclusive culture in hockey
Share your voice!
Do you want more news and interesting reads? Or do you want to share any news?
Featured article: How to use LinkedIn to find a job in sports

Have you ever asked yourself, how to use LinkedIn to find a job in sports? LinkedIn is the professional platform for every industry to connect and find like-minded people, finding clients and customers, but…
Now, create a wonderful day 🙌
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We believe that all sports bring a lot of engagement and emotions and that is why many of us want to work in sports. Our vision is to have a world where everyone can work with their passion. So lets us all help each other getting that extra help.
∞ Stop dreaming, start finding your passion!

Founder & CEO, Jakob Wikenstaal